Ashley Stirrup
text published 2025-10-08 · Open on LinkedIn ↗
I had the opportunity to help out Andrew Yan and AthenaHQ as they worked on their GenAI Search Benchmark. It's a great report. A few of my key takeaways: 1) A good GenAI content strategy can triple mentions on the LLMs 2) It starts with understanding the questions your customer's are asking AI 3) Write content with the LLMs in mind 4) Track where each LLM is conducting research for your market. 5) Get your solution mentioned where the LLMs are doing their research 6) Understand that each LLM has its own preferred sources
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