Organic impact on pipeline
| Influenced pipeline | Pipeline · last 7d | Influenced revenue | Revenue · last 7d | |
|---|---|---|---|---|
| Total | $9,453,600 | $0 | $345,000 | $0 |
Fibbler measures organic influence via GrowthBook company-page impressions only — personal-post influence is invisible to it, so this total is a floor. Window: trailing 12 months.
Advertising impact on pipeline
| Influenced pipeline | Pipeline · last 7d | Influenced revenue | Revenue · last 7d | |
|---|---|---|---|---|
| Total (deduped) | $9,067,550 | $0 | $698,750 | $0 |
| Retargeting · Book Demo | $3,416,000 | $0 | $273,000 | $0 |
| LinkedIn · IA | $2,825,000 | $0 | $20,000 | $0 |
| LinkedIn · DA | $2,251,000 | $0 | $26,000 | $0 |
| LinkedIn · IA | $2,069,500 | $0 | $0 | $0 |
| LinkedIn · IA | $2,044,500 | $0 | $0 | $0 |
| Retargeting · Event Ad | $1,870,000 | $0 | $150,000 | $0 |
Campaign rows overlap (one deal can be touched by several campaigns); the Total is deduped at the deal level. Window: trailing 12 months.
Weekly organic engagements
Likes + comments + shares by publish week; the Newsletter segment is reactions + comments on the editions themselves. Boosted posts and reposts excluded.
Weekly organic impressions
Lifetime-known impressions attributed to publish week — recent weeks fill in as exports arrive. Boosted posts excluded.
Weekly ad clicks
Last week's campaign performance · 7 days through 2026-10-09
| Campaign | Spend | Clicks | CTR | Cost / click |
|---|---|---|---|---|
| LinkedIn · IA | $511 | 22 | 0.48% | $23.21 |
| LinkedIn · IA | $498 | 17 | 0.22% | $29.29 |
| LinkedIn · IA | $447 | 31 | 0.46% | $14.41 |
| LinkedIn · MA | $432 | 0 | — | — |
| LinkedIn · TL | $401 | 127 | 4.74% | $3.16 |
| LinkedIn · IA | $393 | 27 | 0.88% | $14.57 |
| LinkedIn · IA | $389 | 40 | 1.02% | $9.74 |
| LinkedIn · DA | $377 | 114 | 4.46% | $3.31 |
| LinkedIn · MA | $140 | 0 | — | — |
Top & worst posts · last 7 days
Top: “The one part of experimentation AI won't take over for a long time. Mi…” (10 eng · impressions unknown)
Top: “Gave a talk on synthetic user A/B testing at MeasureCamp Berlin on Sat…” (45 eng · impressions unknown)
Worst: “Average tenure for product developers is about two years, which puts e…” (7 eng · impressions unknown)
Top: “Is MCP the magic wand I’ve been waiting for? Because “please clean up…” (22 eng · 227 impr)
Top: “What a lineup 🔥 Interleaving, agents, and a panel we’ve been looking f…” (7 eng · impressions unknown)
Worst: “We’re at Snowflake World Tour NYC today! If you’re exploring how to m…” (1 eng · impressions unknown)
Newsletter edition engagements
The Experimentation Edge — public reactions + comments per edition, refreshed Wednesdays. Click a bar to open the edition.
Newsletter new subscribers
New subscribers between editions, derived from each edition's email sends. Click a bar to open the edition.
Looking for the narrative? Exec summary · full metrics on the Dashboard.