GrowthBook

As a company, we do things companies do: • Run A/B tests (obviously) • SEO • And now, GEO - optimizing for visibility in AI searches like ChatGPT What's GEO (Generative Engine Optimization)? We were wondering that too, so we did some research. Here are 3 surprising findings: • There's no page 2 in AI search - you're either in the answer or you're invisible • Statistics boost AI visibility by 33.9% - AI can't create data, so it gravitates toward sources that provide it • Most AI traffic is invisible - it shows up as "Direct" in analytics because AI doesn't pass referral data The kicker? ChatGPT already drives 10% of new signups for companies like Vercel. This isn't future speculation - it's happening now. Here's our full guide: https://lnkd.in/gJDvEfnF Question: Is anyone A/B testing GEO yet? How is it working?

Only one snapshot so far — the engagement-over-time curve appears once the daily scrape has captured this post at least twice.