Ashley Stirrup

🚨 NEWSLETTER RELEASE 🚨 This edition breaks down how each team built a program where even the losing tests pay for themselves. Three teams all stopped asking "did we win?" and started asking "what did we learn?" Luis Trindade at FARFETCH deleted win rate from the dashboards entirely. His target is a 100% learning rate. Makram Mansour watched 5 pixels erase roughly $1M a month at LinkedIn. Now at ID.me he replaces MVPs with minimum viable tests. Charles Williams at Truist has developers shipping 25,000 lines of AI-assisted code, 10,000 of them unit tests, with a human still verifying every merge. For anyone building or scaling an experimentation program, this is a great read.