GrowthBook

Building a culture of experimentation is about creating a culture of humility, that learns together and shares wins together. Here is one small example from @grahammcnicoll about how GrowthBook helps: GrowthBook auto-generates a slide deck from your experiments, so there's no friction between finishing a test and bringing it to the room. Before you reveal the winner, everyone can vote on whether the change helped or hurt. When you give everyone an opportunity to guess whether an experiment won, it shows people how little they can predict without experimentation. Skeptics start paying attention. People who had nothing to do with the test suddenly care about the outcome. Wins get celebrated instead of filed away. #experimentation #productculture #abtesting

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