GrowthBook

What makes an experimentation program an engine for long-term growth? We’re excited to host Ron Kohavi, best-selling author of Trustworthy Online Controlled Experiments, in conversation with GrowthBook’s Luke Sonnet . They’ll share real-world examples of experimentation gone wrong and the best practices that prevent it: ➡️ How to select and design metrics that matter ➡️ Why shipping flat features can hurt you ➡️ How to ensure your winners today don't become losers tomorrow ➡️ Common mistakes that lead to critical misinformation These are lessons learned from running experiments at Microsoft, Airbnb, Amazon, X/Twitter, and Meta/Facebook. Register below! #Experimentation #ABTesting #ProductDevelopment #DataScience

Only one snapshot so far — the engagement-over-time curve appears once the daily scrape has captured this post at least twice.